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Ruby Verhoeven

My collection is based on things that catch my eye. Things that others might find unremarkable, inspire me most. A perfect fit makes me stare and wonder 'what is it, that I see?'. My search is about finding a pattern that hardly stands out.

By Esther Munoz / 24-06-2010

Ik zie ik zie wat jij niet ziet (I see what you might not see)
By Ruby Verhoeven, Willem de Kooning Academy, Rotterdam

My collection is based on things that catch my eye. Things that others might find unremarkable, inspire me most. A perfect fit makes me stare and wonder 'what is it, that I see?'. My search is about finding a pattern that hardly stands out.

Crossing boundaries in the known, delivers a new palette of details. A pocket or a seam can become the centre of attention by changing and rearranging them. A dress can show new meaning by use of the pattern of a blouse. The colour palette with an indispensable eye for detail shows well thought combinations and also the aesthetic value of one-tone.Take a closer look, and you might see what I see.

Photo: Sarah Kartono


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About Lichting

The concept of ‘Lichting’ is simple: the best academy graduates of one year in 1 central catwalk show. In the audience are the 700 most important people for the next step in their careers: fashion journalists and influential stylists, ready to spot the next big thing; CEO’s and design managers on the look-out for talent; and the all-important players-behind-the-scenes, all eager to see what the nation’s academies have brought forth this year.

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